Zivko Mijatovic & Partners is highly recommended in Serbia for its expertise in both enforcement and protection matters, particularly for trademarks. The firm has 15 offices across south-eastern Europe, enabling it to coordinate regional IP strategies for clients.
Notable practitioners: Marija Markićević Pijević and Vladimir Marenović
Marija Markićević Pijević heads the Serbian office. Vladimir Marenović leads the legal department, overseeing all contentious issues in the region.
2025
"Excellent cooperation, long-lasting cooperation in trade mark prosecution and litigation."
"Great quality of work, excellent strategic skills, utter responsiveness, top track record, friendly working atmosphere, reasonable and reliable pricing."
"In-depth knowledge, excellent advice, promptness and cost efficiency."
“The team is highly responsive, offering clear, actionable advice tailored to our specific needs. Their proactive communication and commitment to achieving optimal results make them a trusted partner.”
“Their ability to offer tailored, strategic advice and deliver results efficiently further solidified our decision to work with them."
“Their thorough understanding of the regional IP landscape and ability to navigate cross-border issues adds significant value to our IP strategy."
"We appreciate Zivko Mijatovic & Partners' IP service for their in-depth expertise, professionalism, and strategic approach to handling complex IP matters.
“We chose them for their strong reputation in IP law, particularly in handling complex trade mark disputes. Their expertise, combined with their proactive approach and deep understanding of the regional IP landscape, make them the ideal choice for ensuring effective protection and resolution.”
"We had been working with them for the past several years and rely on them for excellent advice, promptness and cost efficiency. "
The case studies show that the firm initiated on behalf of a global beverage giant an enforcement operation in collaboration with the Market Inspectorate to cleanse the Serbian market of counterfeit goods.
Suzana Doncic is the key practitioner to watch.